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Marketing Manager Kampala

Posted by Uganda Tourism Board Private Central
  • Company: Uganda Tourism Board
  • Experience: 5 - 10 yers
  • Studies: Bachelor
  • Category: Marketing - Advertising - PR
  • Contract: Undefined
  • Salary: Undefined
To lead the marketing and public relations function, a core technical activity of UTB.Responsibilities• Marketing strategy & Public relations policy development• Product development• Market Initiation and growth• Marketing Information System management• Product branding• Partnership and networkingSpecific Key Results Areas• Review, develop and create visibility for the Uganda Tourism Brand• Develop competitive marketable tourism products• Develop strategies for international market development• Undertake market research• Identify and develop viable key tourism source markets for Uganda• Undertake promotion, publicity and exhibition campaigns• Develop, manage and implement client chartersRequired Academic Qualifications and Experience• A Bachelors Degree with Chartered Institute of Marketing. Degree in tourism or related subject is an added advantage• Minimum 6 years marketing and related management experience in similar position with a successful track record of performance in a reputable organization• Understanding of international markets• Have sound product and tourism sector knowledge• Proficiency in IT skills
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